Terms of Service — Ovo Flow
Effective date: [TO BE FILLED — launch date] Last updated: 2026-04-23
These Terms of Service ("Terms") are a binding agreement between you and 16259855 Canada Inc., a federally incorporated Canadian company doing business as "Ovo Flow" ("Ovo Flow", "we", "us"). By creating an account or using our Service you agree to these Terms.
1. The Service
Ovo Flow is a software-as-a-service platform that helps bakery businesses ("Customers") receive and manage orders through integrated messaging channels (Instagram, WhatsApp, others), with an AI assistant, a dashboard, a CRM, delivery quoting, calendar, payment processing, and related features (the "Service"). The Service is provided at https://ovoflow.app and connected subdomains.
2. Eligibility and account
You must be at least 18 years old and legally able to enter into a binding contract in your jurisdiction. If you are using the Service on behalf of a legal entity, you represent that you have authority to bind that entity. You are responsible for:
- keeping your credentials confidential;
- all activity that occurs under your account;
- promptly notifying us at security@ovoflow.app of any unauthorized access.
We may refuse, suspend, or terminate accounts that (a) breach these Terms, (b) provide inaccurate information, or (c) are used for activities that are illegal, abusive, or pose material risk to the Service or other users.
3. Plans, fees, and billing
3.1 Plans
The Service is offered under tiered subscription plans ("Starter", "Business", "Pro", "Enterprise") with features and quotas described at https://ovoflow.app/pricing. We may modify plans, quotas, and pricing for future billing periods with at least 30 days' notice by email. Existing paid periods are honored.
3.2 Fees
Fees are billed in advance on a monthly or annual basis through Stripe. Annual plans may include a discount. All fees are in the currency displayed at checkout and exclude taxes, which are added where applicable.
3.3 Overage
Usage beyond included quotas is billed at the rates published on the pricing page (e.g., $0.50 per extra order, $0.005 per extra bot message in CAD; converted to your billing currency). Overage is summarised on each invoice.
3.4 Non-payment
If a payment fails we will retry for up to 14 days. If still unpaid, the Service may be suspended. Persistent non-payment (60+ days) may result in account termination and data deletion per Section 9.
3.5 Refunds
Except where required by applicable law, subscription fees are non-refundable. Cancellations take effect at the end of the current billing period; you retain access until then.
4. Customer data and responsibilities
4.1 Ownership
You retain all rights to data you or your end customers provide ("Customer Data"). By using the Service you grant Ovo Flow a limited, worldwide, non-exclusive license to host, process, transmit, and display Customer Data solely to operate and improve the Service, and to comply with law.
4.2 Your responsibilities
You are solely responsible for:
- the accuracy, quality, and legality of Customer Data;
- obtaining all necessary consents from your end customers (e.g., for processing their messages, storing their phone/IG handles, automated replies);
- complying with the terms of any third-party platform you connect (Instagram Platform Policy, WhatsApp Business Messaging Policy, Google API Services User Data Policy, Stripe Services Agreement);
- not using the Service for prohibited purposes (spam, harassment, illegal products, content involving minors, deceptive practices, violation of consumer protection law).
4.3 Restricted content
You will not use the Service to process or transmit content that is illegal, infringing, defamatory, hateful, sexually explicit involving minors, or that violates Meta's Community Standards or similar rules of any integrated channel. Accounts that do so will be terminated immediately.
5. AI-generated content
The Service uses third-party large language models to generate replies, classifications, and summaries. AI outputs are probabilistic and may contain errors. You are responsible for reviewing critical decisions (pricing quoted, delivery dates promised, allergen information) before they affect your end customers. Ovo Flow is not liable for commercial or reputational losses caused by AI outputs.
6. Third-party integrations
The Service integrates with third-party platforms (Meta, Google, Stripe, Twilio, 360dialog, Resend, and others listed at https://ovoflow.app/sub-processors). Your use of those platforms is governed by their own terms. Ovo Flow is not responsible for outages, policy changes, or actions taken by third parties on your account.
7. Availability and support
We target 99.5% monthly uptime excluding scheduled maintenance and third-party outages. Scheduled maintenance will be announced with at least 48 hours' notice when reasonable. Support is provided by email (support@ovoflow.app). Response-time targets depend on plan:
- Starter: best effort.
- Business: within 1 business day.
- Pro: within 4 business hours (Mon-Fri).
- Enterprise: per contract SLA.
8. Intellectual property
Ovo Flow and its licensors own all rights in the Service, including software, design, trademarks, and documentation. Nothing in these Terms transfers those rights to you, except the limited right to use the Service per these Terms.
9. Suspension, termination, and data export
9.1 Termination by you
You may cancel at any time from your account settings. Cancellation stops renewals; you retain access until the end of the current billing period.
9.2 Termination by Ovo Flow
We may suspend or terminate an account with notice for breach of these Terms, and without notice if necessary to protect the Service, other users, or third parties. In case of termination for cause, no refund is owed.
9.3 Data export and deletion
After termination you have 30 days to export your data from the dashboard or via an export request to support@ovoflow.app. After 30 days we delete active data. Backups cycle out within 90 additional days. Billing records are retained 7 years per Canadian tax law.
10. Warranty disclaimer
THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE". TO THE MAXIMUM EXTENT PERMITTED BY LAW, OVO FLOW DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, SECURE, OR ERROR-FREE.
11. Limitation of liability
TO THE MAXIMUM EXTENT PERMITTED BY LAW:
- IN NO EVENT WILL OVO FLOW BE LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES (INCLUDING LOST PROFITS, LOST DATA, REPUTATIONAL HARM).
- OUR AGGREGATE LIABILITY FOR ANY CLAIM ARISING FROM OR RELATED TO THESE TERMS OR THE SERVICE IS LIMITED TO THE FEES PAID BY YOU TO OVO FLOW IN THE 12 MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR CAD $100 IF GREATER.
Some jurisdictions do not allow some of these limitations; in that case, they apply to the maximum extent permitted.
12. Indemnification
You will indemnify and hold Ovo Flow harmless from any third-party claim arising out of (a) your Customer Data, (b) your use of the Service in violation of these Terms or applicable law, (c) your violation of a third-party right.
13. Changes to these Terms
We may update these Terms. Material changes will be announced by email at least 30 days before taking effect. Continued use after the effective date constitutes acceptance. The "Last updated" date above reflects the current version. Prior versions are archived and available on request.
14. Governing law and dispute resolution
These Terms are governed by the laws of the Province of Ontario, Canada, without regard to conflict-of-law rules. Any dispute will be resolved exclusively in the courts of Toronto, Ontario, except where mandatory local law grants consumers the right to sue in their jurisdiction.
15. Miscellaneous
- Entire agreement: These Terms, together with the Privacy Policy, Data Processing Addendum (available to Business/Pro/Enterprise customers), and any Order Form, constitute the entire agreement.
- Assignment: You may not assign these Terms without our consent. We may assign them in connection with a merger, acquisition, or sale of assets.
- Severability: If any provision is held unenforceable, the remainder continues in full force.
- No waiver: Failure to enforce a provision is not a waiver.
- Notices: To us at legal@ovoflow.app or by registered mail to 16259855 Canada Inc., [registered office address], Canada. To you at the email on file.
16. Contact
Questions about these Terms: legal@ovoflow.app General support: support@ovoflow.app